Leave No Bottle Behind: Unilever Campaign Promotes Equal Treatment Of All Household Recyclables

ENGLEWOOD CLIFFS, N.J., April 19, 2016 -- When it comes to recycling, soda bottles and shampoo bottles are not treated equally:  only 14% of Americans are recycling their bathroom bottles, while more than half of American households are recycling their kitchen items.  That is why Unilever is reprising Rinse.Recycle.Reimagine., a campaign designed to rally Americans to reassess their recycling habits and treat their Unilever bathroom empties – like Simple®, Dove®, Suave® and more – with the same respect as their kitchen counterparts.

National Keep America Beautiful Initiative Reports 52 Percent Reduction of Cigarette Litter in Participating Communities

STAMFORD, Conn. (March 30, 2016) – Keep America Beautiful, the national nonprofit that envisions a country where every community is a clean, green and beautiful place to live, today announced an average 52 percent reduction in cigarette litter in communities that implemented its Cigarette Litter Prevention Program in 2015, a 4 percent increase over the 2014 results. The Cigarette Litter Prevention Program, now in its 14th year, is the nation’s largest program aimed at reducing cigarette litter.

Keep America Beautiful Crowns Recycle-Bowl Champions

STAMFORD, Conn. (March 9, 2016) – Egg Harbor City Community School of Egg Harbor City, New Jersey, today was crowned national champion of Keep America Beautiful’s Recycle-Bowl, the nationwide recycling competition for elementary-, middle- and high-school students, teachers and school communities.

Absolut® Goes Red, White and Blue to Celebrate the Summer with New Limited Edition Absolut® America Bottle

NEW YORK, May 7, 2018 – Today, Absolut® unveils the summer’s best-dressed party favor – the limited-edition Absolut America bottle. Perfectly suited for any backyard barbecue or firework festival, Absolut America is bringing people together to celebrate, and support, America the beautiful – with the help of a national community improvement nonprofit organization, Keep America Beautiful.

Anheuser-Busch Partners for "Better World" Service Project in New Orleans

Anheuser-Busch team members came together with Keep America Beautiful to beautify New Orleans’ community environments through various activities, including building picnic tables and painting murals.

“Anheuser-Busch and our wholesalers have a strong tradition of giving back to our local communities,” said President and CEO Michel Doukeris. “This project today is just one of the many ways our business partners come together to give back, and we are grateful to our wholesalers and employees who made this great event possible.”


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