About the Great American Cleanup
Keep America Beautiful’s Great American Cleanup is the nation’s largest community improvement program, which takes place annually in an estimated 20,000 communities nationwide.
The Great American Cleanup, which marks its 20th year in 2018, engages more than 5 million volunteers and participants, on average, every year to create a positive and lasting impact. At Keep America Beautiful, we work to inspire people to take action every day to improve and beautify their community environment through programs like the Great American Cleanup.
The Great American Cleanup prompts individuals to take greater responsibility for their local environment by conducting grassroots community service projects that engage volunteers, local businesses and civic leaders. A successful Great American Cleanup project must fulfill the needs of the local community; that’s why we work with local leaders, business and key stakeholders to gain knowledge about the community's needs and carefully select and execute appropriate projects.
The Great American Cleanup began as a litter cleanup initiative designed to aesthetically improve our environment by creating cleaner parks, streetscapes and public spaces through litter removal and elimination. To this day, community cleanups remain at the very heart of the campaign, and the results are remarkable. In 2017 alone, nearly 186 million pounds of litter and debris were collected by volunteers throughout the country.
Our community greening and beautification efforts range from new tree plantings that provide shade and sequester carbon to planting flower gardens that create vibrant gateways to shopping and entertainment districts to creating community gardens that help feed the hungry and educate young gardeners.
Through a wide array of workshops, special events and on-the-ground service projects, leaders from our affiliate network and participating organizations are helping to change attitudes and behaviors toward the environment by engaging young and old alike.
Keep America Beautiful strives to motivate more Americans to make informed decisions and take simple, everyday actions to reduce, reuse and recycle right through their participation in the Great American Cleanup.